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Video

The Puppet Company

I recently opened a puppet company. We craft puppets and marionettes by hand and then sell them. It’s not doing very well. I guess I failed to consider how much demand there is for puppets nowadays and was blinded by my own love for them. Some of my friends suggested I look into getting advice from marketing experts, since I have no experience in that realm. However, I don’t think I’m going to do that.

The idea of a puppet company should be okay in theory, and I really think I just have to get the word out. My next idea is to hire one of the many corporate video production services Melbourne has. Some of them are actually very affordable, which is great for my purposes since I don’t have a lot of money right now. Almost all of my savings went into buying my company’s little store on the main street in my local area. I really thought it would be an instant hit among the residents here. But sometimes the best things take time. I’m patient enough to wait for success.

Anyway, I’m going to ask the video company to film me making and playing with my puppets on the little fake stage set inside my store. Then, I’m going to use their post production editing services to make it look even cooler than it is in real life, which will be pretty difficult, but I’m sure they’ll manage since they’re experts. I’m thinking dramatic music, cool lighting effects, and some text flying across the screen to top it all off. It’s meant to be an advertisement that I can pay to show on television and on the internet, but I also want it to function as its own little work of art, since after all my company itself is about art. I really hope this works out. I love making puppets and I want my business to succeed.

Categories
Video

The Busy Marketers

I am a marketing executive of a major multinational corporation. I know that people like to think that office workers just sit around writing emails all day, but you really would be surprised by how much work is actually involved in my job. In fact, there is so much work that neither me nor my team is able to accomplish it all within the hours we are allocated each day. I am against taking work outside of the office and into my home, since I truly believe that a balance must be struck between the two. But because of this resolve, I’ve had to outsource work to a local corporate video production company. Melbourne is filled with these sorts of companies, but few can be considered really good.

The one I ended up choosing had to be at least as good as my in-house marketing team, and not to brag, but I’ve curated my team all by myself and it’s filled with some of the best talent you’ll ever come across. Handpicked from university graduate pools, poached from companies within the area, but ultimately all the best of the best. Yeah, I was convinced this marketing video production firm would have to be pretty good to even come close to matching my team’s talent.

But, I’ll tell you what, they do a very good job. Every single communication I’ve had with them has been friendly and professional. Every idea they have brought to the table has been approved by yours truly. When I first hired them, I was certainly expecting to be pleased. I mean, I wouldn’t have hired them if I didn’t think they could do the project justice. But, wow, I was not expecting to be absolutely blown away. I am definitely going to be suggesting this company to my boss the next time we have to make a video from scratch. It frees up time for my other tasks and still looks great!